………..of its travel assistance app with new on-line ‘Spot the Risk’ campaign – International SOS marked a milestone in its effort to provide mobile travel assistance solutions for business travellers and expatriates by announcing that the company’s travel assistance application* for members has achieved over 100,000 downloads. The announcement was made as International SOS launches its new ‘Spot the Risk’ campaign to drive awareness of health and travel security issues that travellers and expatriates may face whilst abroad. ‘Spot the Risk’ campaign launched In order to further promote health and travel security awareness whilst travelling, International SOS has launched its... Continue Reading
Publish Date: Wednesday, December 19th 2012 |
Chairman of Agility Global Health Solutions, Neels Barendrecht says in 2013 medical schemes will face increasing costs and competition. Those that survive will need to come up with innovative ways to service their members even better. Increasing costs, more responsibility for members Advanced technology such as biological medicines, an increased disease burden, shortage of skills, as well as a lack of competition in the private hospital and specialist sector combined with Prescribed Minimum Benefits (PMB) coverage will continue to drive up the cost of medical cover over the next year. He says in response to high costs, South African medical... Continue Reading
Publish Date: Thursday, December 13th 2012 |
The City of Johannesburg is counting down the days to the start of the Orange Africa Cup of Nations (Afcon) 2013, which kicks off on 19 January. Johannesburg is one of the four cities that will host the tournament, and both the opening and closing matches will be played here. Thousands of foreign and domestic tourists are expected to congregate in South Africa, with Johannesburg being apex of this gathering. Locals are eagerly looking forward to the first big international soccer event in Jozi since the 2010 Fifa World Cup. “Joburg has proved itself to be Africa’s sporting capital of... Continue Reading
Publish Date: Sunday, December 9th 2012 |
JOHANNESBURG, December 2012 – The Endangered Wildlife Trust (EWT) has launched an innovative social media campaign in partnership with Owen Kessel Communication (OK) to draw attention to the plight of endangered species. Drawing inspiration from wild animal clips that went viral all over the internet, low-fi versions of the videos have been recreated with one critical difference – the original animals have been replaced with ‘fake’ ones. The videos explore the dismal and disappointing reality of a world without wildlife and will hopefully stir audiences to necessary action. The campaign message: “It’s stupid. But then so is extinction,” is designed with the purpose of drawing... Continue Reading
Publish Date: Sunday, December 9th 2012 |
Most people use multiple social networks, says Marc Herson of 2go – and brands need to become familiar with the landscape to ensure they target their spending effectively. “People tend to use their mobile phones to snack on content and conversation,” says Herson. “Far more than desktop-based users, they tend to be looking for an immediate hit of social connection – so interfaces need to be fast and intuitive.” Although many of 2go’s users simply enjoy the ability to message their family and friends for free, says Herson, “there’s also an important entertainment component via our chat rooms”. There are... Continue Reading
Publish Date: Thursday, December 6th 2012 |
